ZAPHIRE is an Australian bohemian clothing boutique based in Kuranda, Far North Queensland, offering soulful boho fashion and accessories for women, men and children. Inspired by the spirit of the rainforest and faraway markets, our collections are thoughtfully curated for free spirits, wanderers and dreamers throughout Australia and around the world.
We are ZAPHIRE, woven from sunlight, ocean breezes, and stories of faraway markets. We exist for the free spirits, the wanderers, the dreamers who choose clothing not just to wear, but to feel.
Here, you’ll find soulful boho treasures with a tropical twist, pieces that flow with you through barefoot mornings, vibrant adventures, and quiet evenings under the stars. Each design is thoughtfully crafted by artisans in Bali, Thailand, India and beyond, carrying the heartbeat of culture, community and connection.
ZAPHIRE was born from the creative journey of Jodie, who has been immersed in the fashion industry for over 20 years. It began in a little hippy shop on the Gold Coast, where she first learned to sew on an old foot-treadle machine. From there, she studied Fashion Design, building skills in pattern making, millinery, sewing and merchandising before creating dance costumes that helped little girls feel like superstars.
Returning to her tropical hometown of Cairns, Jodie turned her creativity to visual merchandising, styling store windows by day and selling her overseas travel finds at country markets on the weekends. Her love of travel and culture soon led her to Kuranda, where she opened a humble boutique in the rainforest — a dream that has since blossomed into the ZAPHIRE you know today.
Now located on the main street of Kuranda and expanding into the online world, ZAPHIRE continues to evolve. We are designing our own label, supporting Australian designers, and nurturing long-standing partnerships with family-run artisans in Bali, Thailand and India.
At the heart of it all, our purpose remains the same: to remind women of their beauty, their power, and their wonderful diversity. We believe in fashion created with intention — rooted in authenticity, respectful of culture, and fair to the hands who bring it to life.
ZAPHIRE brings together tropical bohemian dresses, skirts, tops, jewellery and relaxed everyday pieces designed for individuality and comfort. From our rainforest home in Kuranda to customers throughout Australia, we share fashion that feels free, expressive and consciously created.
Love from us at ZAPHIRE
